APA Style

Loudon, D, L., J., D, B, A. (1993). Consumer Behavior: concepts and applications (4). New York: McGRAW-HILL INTERNATIONAL EDITIONS.

MLA Style

Loudon, David, L.., J., Della, Bitta,, Albert. "Consumer Behavior: concepts and applications". 4 New York: McGRAW-HILL INTERNATIONAL EDITIONS, 1993. Text.