APA Style

ENIS, B, M., COX, K. (1995). Marketing Classics A Selection of Influential Articles Eighth Ed. (8). New Jersey: Prentice Hall.

MLA Style

ENIS, BEN, M.., COX, KEITH. "Marketing Classics A Selection of Influential Articles Eighth Ed.". 8 New Jersey: Prentice Hall, 1995. Text.