APA Style

Jr.., F, E, W. (1994). Market-Driven Management : Using the New Marketing Concept to Create a Customer Oriented Company (Cet. 1). New York: John SWiley & Sons.

MLA Style

Jr.., Frederick, E., Webster,. "Market-Driven Management : Using the New Marketing Concept to Create a Customer Oriented Company". Cet. 1 New York: John SWiley & Sons, 1994. Text.