APA Style

KANUK, L, L., SCHIFFMAN, L, G. (1997). Consumer Behavior, 5th. Ed. (5). New Jersey: Prentice Hall.

MLA Style

KANUK, LESLIE, LAZAR., SCHIFFMAN, LEON, G.. "Consumer Behavior, 5th. Ed.". 5 New Jersey: Prentice Hall, 1997. Text.