APA Style

Russell, J, T., Lane, W, R. (1996). Klepper's Advertising Prosedure, 13th Ed. (13). New Jersey: Prentice Hall, Inc..

MLA Style

Russell, J., Thomas., Lane, W., Ronald. "Klepper's Advertising Prosedure, 13th Ed.". 13 New Jersey: Prentice Hall, Inc., 1996. Text.