Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing

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Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing

MCDONALD, MALCOLM - Personal Name; Leppard, John W. - Personal Name;

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3101002203001

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Series Title: -
Call Number: 658.802 McD M
Publisher: Illinois : ., 1993
Collation: 168p,; 1 cm.
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ISBN/ISSN: 0-8442-3455-9
Classification: 658.802
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Edition: 1
Subject(s): Marketing Strategy,Market Segmentation
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Statement of Responsibility: -

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