Marketing Engineering: Computer-Assisted Marketing Analysis and Planning, 2nd Ed.

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Marketing Engineering: Computer-Assisted Marketing Analysis and Planning, 2nd Ed.

Lilien, Gary L. - Personal Name; Rangaswamy, Arvind - Personal Name;

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Detail Information

Series Title: -
Call Number: 658.802 Lil M
Publisher: New Jersey : LexisNexis., 2003
Collation: xxiv; 518p,; 26 cm.
Language
ISBN/ISSN: 0-13-035549-6
Classification: 658.802
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Edition: 2
Subject(s): Marketing - Decision Making - Mathematical Models,
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Statement of Responsibility: -

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