APA Style
Philip, K, ,. (1987).
Marketing Management ; Analysis, Planning, Implementation and Control, 5th. Ed. (5).
New Delhi:
Prentice-Hall of India Private Limited.
MLA Style
Philip, Kotler, ,.
"Marketing Management ; Analysis, Planning, Implementation and Control, 5th. Ed.".
5
New Delhi:
Prentice-Hall of India Private Limited,
1987.
Text.