Pengaruh Penerimaan Image Celebrity Endorser pada Iklan Dove Sampo Terhadap Minat Beli (Studi Kasus pada Mahasiswi FE-UII)

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Pengaruh Penerimaan Image Celebrity Endorser pada Iklan Dove Sampo Terhadap Minat Beli (Studi Kasus pada Mahasiswi FE-UII)

Widayati - 02311480, Lulus Lina - Personal Name;

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Series Title: -
Call Number: 658.83 Wid P
Publisher: Yogyakarta : FE UII., 2007
Collation: xvii; 81p,; 30 cm.
Language: Indonesia
ISBN/ISSN: -
Classification: 658.83
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Edition: -
Subject(s): Manajemen Pemasaran - Riset Pemasaran
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