APA Style

Mallen, B. (1976). Understanding Marketing Channels (EMCS), Vol. 10, No. 2, 1976 (1). Yorkshire: MCB Monographs.

MLA Style

Mallen, Bruce. "Understanding Marketing Channels (EMCS), Vol. 10, No. 2, 1976". 1 Yorkshire: MCB Monographs, 1976. Text.