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Marketing Management ; Strategy and Action
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Assael, Henry
Edition
-
ISBN/ISSN
0-534-04788-2
Collation
xix; 750p,; 24 cm.
Series Title
-
Call Number
658.8 Ass M
Edition
-
ISBN/ISSN
0-534-04788-2
Collation
xix; 750p,; 24 cm.
Series Title
-
Call Number
658.8 Ass M
Availability
2
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Marketing Management Readings : From Theory to Practice volume III
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Quelch, John A.
Dolan, Robert J.
Shapiro, Benson P.
Edition
-
ISBN/ISSN
0-256-03152-5
Collation
ix; 559p,; 25 cm.
Series Title
-
Call Number
658.8 Sha M
Edition
-
ISBN/ISSN
0-256-03152-5
Collation
ix; 559p,; 25 cm.
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-
Call Number
658.8 Sha M
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2
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Marketing Management ; Strategy and Cases,3rd.Edition
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Dalrymple, Douglas J.
Parsons, Leonard J.
Edition
-
ISBN/ISSN
0-471-88825-7
Collation
xiii; 820p,; 24 cm.
Series Title
-
Call Number
658.8 Dal M
Edition
-
ISBN/ISSN
0-471-88825-7
Collation
xiii; 820p,; 24 cm.
Series Title
-
Call Number
658.8 Dal M
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3
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Marketing Management ; Strategy and Cases,3rd.Edition
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Dalrymple, Douglas J.
Parsons, Leonard J.
Edition
4
ISBN/ISSN
0-471-88825-7
Collation
xiii; 820p,; 24 cm.
Series Title
-
Call Number
658.8 Dal M
Edition
4
ISBN/ISSN
0-471-88825-7
Collation
xiii; 820p,; 24 cm.
Series Title
-
Call Number
658.8 Dal M
Availability
1
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Marketing research: an applied approach, 2 ed.
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KINNEAR, THOMAS C.
TAYLOR, JAMES R.
Edition
2
ISBN/ISSN
0-07-034745-X
Collation
xvii; 698p,;
Series Title
-
Call Number
658.83 Kin M
Edition
2
ISBN/ISSN
0-07-034745-X
Collation
xvii; 698p,;
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-
Call Number
658.83 Kin M
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1
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Marketing Research : An Applied Approach 5th. Ed.
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KINNEAR, THOMAS C.
TAYLOR, JAMES R.
Edition
-
ISBN/ISSN
0-07-912252-3
Collation
xxii; 888p,; 23 cm.
Series Title
-
Call Number
658.83 Kin M
Edition
-
ISBN/ISSN
0-07-912252-3
Collation
xxii; 888p,; 23 cm.
Series Title
-
Call Number
658.83 Kin M
Availability
2
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Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactica…
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MCDONALD, MALCOLM
Leppard, John W.
Edition
1
ISBN/ISSN
0-8442-3455-9
Collation
168p,; 1 cm.
Series Title
-
Call Number
658.802 McD M
Edition
1
ISBN/ISSN
0-8442-3455-9
Collation
168p,; 1 cm.
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-
Call Number
658.802 McD M
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2
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Marketing Planning & Strategy, 5th Ed.
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Jain, Subhash C.
Edition
5
ISBN/ISSN
0-538-85283-6
Collation
xviii; 844p,; 24 cm.
Series Title
-
Call Number
658.802 Jai M
Edition
5
ISBN/ISSN
0-538-85283-6
Collation
xviii; 844p,; 24 cm.
Series Title
-
Call Number
658.802 Jai M
Availability
3
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Marketing Research ; an Applied Approach, Third Edition
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KINNEAR, THOMAS C.
TAYLOR, JAMES R.
Edition
3
ISBN/ISSN
0-07-034748-4
Collation
xiii; 718p,; 22 cm.
Series Title
-
Call Number
658.83 Kin M
Edition
3
ISBN/ISSN
0-07-034748-4
Collation
xiii; 718p,; 22 cm.
Series Title
-
Call Number
658.83 Kin M
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1
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Marketing ROI the Path to Compaign, Customer and Corporate profitability
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Lenskold, James D.
Edition
-
ISBN/ISSN
0-07-14363-4
Collation
xi; 257p,; 24 cm.
Series Title
-
Call Number
658.8 Len M
Edition
-
ISBN/ISSN
0-07-14363-4
Collation
xi; 257p,; 24 cm.
Series Title
-
Call Number
658.8 Len M
Availability
3
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