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697
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subject="Marketing"
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Market Segmentation : A Step-by-step Approach to Creating Profitable Market S…
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MCDONALD, MALCOLM
Dunbar, Ian
Edition
1
ISBN/ISSN
0-333-63723-2
Collation
xvii, 271 p; 30 cm
Series Title
-
Call Number
658.84 Mcd m
Edition
1
ISBN/ISSN
0-333-63723-2
Collation
xvii, 271 p; 30 cm
Series Title
-
Call Number
658.84 Mcd m
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1
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Qualitative Marketing Research
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Carson,David.Gilmore,Audrey
Perry,Chad
Gronhaung,Kjell
Edition
1
ISBN/ISSN
0-7619-6366-9
Collation
xii, 239p; 25 cm
Series Title
-
Call Number
658.83 Car q
Edition
1
ISBN/ISSN
0-7619-6366-9
Collation
xii, 239p; 25 cm
Series Title
-
Call Number
658.83 Car q
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1
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Marketing Management and Strategy : A Reader
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Editor :Kotler,Philip
Cox,Keith K
Edition
4
ISBN/ISSN
0-13-55736-5-3
Collation
x, 406p; 24 cm
Series Title
-
Call Number
658.8 Kot m
Edition
4
ISBN/ISSN
0-13-55736-5-3
Collation
x, 406p; 24 cm
Series Title
-
Call Number
658.8 Kot m
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1
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Marketing Warfare
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Ries,Al Trout,Jack
Edition
-
ISBN/ISSN
0-07-052730-x
Collation
viii, 216p; 22 cm
Series Title
-
Call Number
658.8 Rie m
Edition
-
ISBN/ISSN
0-07-052730-x
Collation
viii, 216p; 22 cm
Series Title
-
Call Number
658.8 Rie m
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The Practice of Marketing Management : Analysis, Planning, and Implementation
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Cohen, William A.
Edition
1
ISBN/ISSN
0-02-323150-5
Collation
xvii, 695 p; 24 cm
Series Title
-
Call Number
658.8 Coh p
Edition
1
ISBN/ISSN
0-02-323150-5
Collation
xvii, 695 p; 24 cm
Series Title
-
Call Number
658.8 Coh p
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Buyer Behavior in Marketing Strategy
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HOWARD, JOHN A.
Edition
2
ISBN/ISSN
0-13-147141-4
Collation
xix, 601 p; 25 cm
Series Title
-
Call Number
658.834 How b
Edition
2
ISBN/ISSN
0-13-147141-4
Collation
xix, 601 p; 25 cm
Series Title
-
Call Number
658.834 How b
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1
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Marketing Across Cultures
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Usunier, Jean Claude
Edition
2
ISBN/ISSN
0-13-236175-2
Collation
xiii, 576 p; 25 cm
Series Title
-
Call Number
658.84 Usu m
Edition
2
ISBN/ISSN
0-13-236175-2
Collation
xiii, 576 p; 25 cm
Series Title
-
Call Number
658.84 Usu m
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1
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Strategic Marketing Problems ; Cases and Comments
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KERIN, ROGER A.
PETERSON, ROBERT A.
Edition
6
ISBN/ISSN
0-205-14242-7
Collation
xii, 720 p; 30 cm
Series Title
-
Call Number
658.802 Ker s
Edition
6
ISBN/ISSN
0-205-14242-7
Collation
xii, 720 p; 30 cm
Series Title
-
Call Number
658.802 Ker s
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Entry Barriers and Market Entry Decisions: A Guide for Marketing Executives
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Karakaya, Fahri
Stahl, Michael J.
Edition
-
ISBN/ISSN
0-89930-547-4
Collation
xiii, 207 p; 25 cm
Series Title
-
Call Number
658.8 Kar e
Edition
-
ISBN/ISSN
0-89930-547-4
Collation
xiii, 207 p; 25 cm
Series Title
-
Call Number
658.8 Kar e
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1
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MaxiMarketing: The New Direction in Promotion, Advertising, and Marketing Str…
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RAPP, STAN
Edition
-
ISBN/ISSN
0-07-100279-0
Collation
x, 278 p; 21 cm
Series Title
-
Call Number
658.8 Rap m
Edition
-
ISBN/ISSN
0-07-100279-0
Collation
x, 278 p; 21 cm
Series Title
-
Call Number
658.8 Rap m
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