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696
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subject="Marketing"
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Statistical Modeling and Analysis for Database Marketing
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Ratner, Bruce
Edition
-
ISBN/ISSN
1-57444-344-5
Collation
xv; 362p,; 22 cm.
Series Title
-
Call Number
658.8 Rat S
Edition
-
ISBN/ISSN
1-57444-344-5
Collation
xv; 362p,; 22 cm.
Series Title
-
Call Number
658.8 Rat S
Availability
1
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Strategic Marketing Problems; Cases And Comments 10th ed
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KERIN, ROGER A.
PETERSON, ROBERT A.
Edition
10
ISBN/ISSN
0-13-123030-1
Collation
vii; 696p,; 27 cm.
Series Title
-
Call Number
658.802 Ker S
Edition
10
ISBN/ISSN
0-13-123030-1
Collation
vii; 696p,; 27 cm.
Series Title
-
Call Number
658.802 Ker S
Availability
1
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Sales Force Management ; Text and Case
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Newton, Derek A.
Edition
-
ISBN/ISSN
0-256-02755-2
Collation
x; 277p,; 24 cm.
Series Title
-
Call Number
658.81 New S
Edition
-
ISBN/ISSN
0-256-02755-2
Collation
x; 277p,; 24 cm.
Series Title
-
Call Number
658.81 New S
Availability
5
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Sales and Sales Management
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Hisrich, Robert D.
Jackson, Ralph W.
Edition
-
ISBN/ISSN
0-13-458639-5
Collation
xiv; 546p,; 23 cm.
Series Title
-
Call Number
658.81 Jac S
Edition
-
ISBN/ISSN
0-13-458639-5
Collation
xiv; 546p,; 23 cm.
Series Title
-
Call Number
658.81 Jac S
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1
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Selling Business 2000
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Greene, Cynthia L.
Edition
-
ISBN/ISSN
0-538-43145-8
Collation
x; 166p,; 29 cm.
Series Title
-
Call Number
658.85 Gre S
Edition
-
ISBN/ISSN
0-538-43145-8
Collation
x; 166p,; 29 cm.
Series Title
-
Call Number
658.85 Gre S
Availability
3
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Securing E-Business Systems; A Guide for Managers and Executives
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Braithwaite, Timothy
Edition
-
ISBN/ISSN
0-471-07298-2
Collation
xvi; 272p,; 25 cm.
Series Title
-
Call Number
658.800 Bra S
Edition
-
ISBN/ISSN
0-471-07298-2
Collation
xvi; 272p,; 25 cm.
Series Title
-
Call Number
658.800 Bra S
Availability
2
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Strategic Market Management, 3rd Ed.
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AAKER, DAVID A.
Edition
3
ISBN/ISSN
0-471-20588-X
Collation
xiv; 394p,; 22 cm.
Series Title
-
Call Number
658.8 Aak S
Edition
3
ISBN/ISSN
0-471-20588-X
Collation
xiv; 394p,; 22 cm.
Series Title
-
Call Number
658.8 Aak S
Availability
3
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Strategic Marketing Problems ; Cases and Comments, 6th Ed.
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KERIN, ROGER A.
PETERSON, ROBERT A.
Edition
6
ISBN/ISSN
0-205-14242-7
Collation
xii; 720p,; 30 cm.
Series Title
-
Call Number
658.802 Ker S
Edition
6
ISBN/ISSN
0-205-14242-7
Collation
xii; 720p,; 30 cm.
Series Title
-
Call Number
658.802 Ker S
Availability
3
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Strategic Database Marketing, 3rd Ed.
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Hughes, Arthur M.
Edition
3
ISBN/ISSN
0-07-145750-X
Collation
viii; 437p,; 21 cm.
Series Title
-
Call Number
658.8 Hug S
Edition
3
ISBN/ISSN
0-07-145750-X
Collation
viii; 437p,; 21 cm.
Series Title
-
Call Number
658.8 Hug S
Availability
4
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Services Marketing; Integrating Customer Focus Agross the Firm, 4th Ed.
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Zeithaml, Valarie A.
Bitner, Mary Jo
Edition
-
ISBN/ISSN
007-124496-4
Collation
xxvii; 708p,; 26 cm.
Series Title
-
Call Number
658.8 Zei S
Edition
-
ISBN/ISSN
007-124496-4
Collation
xxvii; 708p,; 26 cm.
Series Title
-
Call Number
658.8 Zei S
Availability
3
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